We welcome readers and visitors to our “Terms of Use’’ of Alap and its associated websites, its
contents, services and applications. Individuals may access the content in several ways using
multiple channels including but not limited to www, digital, social platforms, SMS and RSS feeds
using multiple devices including but not limited to computers, mobile phones and tablets. By
using our content and services, that is, by reading or using any content, picture or information
whatsoever, the reader/visitor accepts our “Terms of Use” including Alap’s Privacy Policy. If any
individual has any objection or reservation to any clause in this “Terms of Use” or the Privacy
Policy, she or he may raise the issue with Alap by sending an email at [email protected].
However, Alap reserves all right to reject or accept any such objection or reservation. All users
of Alap are required to abide by this “Terms of Use”. Failure to comply with the terms may lead
to, among others, suspension of account or prohibition from access to the website. By entering
the website of Alap or using applications of Alap, readers/visitors are deemed to have received
services from Alap. These services include text, audio, video, images, software etc.
Intellectual Property Rights
Alap’s content, logos, copyright, trademarks, patents, images, text, graphics, logos, domain
names, audio, video and other related intellectual property rights or other features of Alap
brand and name belong to Alap or to its licensors. Users cannot claim any rights in and/or our
licensor’s intellectual property whether for commercial or non-commercial use. Users are also
prevented from making any derivative work from the content of Alap. Infringement of
copyright or any other intellectual property of Alap may be sent at [email protected].
Your use of our services
Site visitors are required to use Alap services only for lawful means and for read-only purposes.
The audio and visual elements of the website or application can only be listened to and viewed
and nothing beyond. Alap encourages its readers to share its content(s) in their social media
profile, groups and related communities. However, the contents of our services must not be
shared with anyone or with any other digital platforms with any modification or alteration.
Readers/Visitors are prohibited from hacking the website, or trying to get around our content
security setup.
Users must use the services only for non-commercial purposes, regardless of whether the
person or entity is a commercial entity or not. We grant our users only a license to access and
use our services and intellectual property rights subject to the following usage restrictions:
users may use available services for personal, private and non-commercial purposes only, the
users must not exploit, sell or use any content appearing on our services for any kind of

commercial purposes (this does not apply to any user content posted by an individual and in
which a visitor/user retains ownership rights), the users must not use provocative or offensive
language, pictures or comments targeting the contents of Alap.
Taking down contents
Alap can take down contents at any time at its sole discretion from its website or application.
Readers/Visitors cannot refuse to remove content, games or apps from their respective devices
if asked by Alap. This might happen when Alap or its services are taken down.
Unauthorized and prohibited activities
The user is specifically required not to associate Alap with any political party, racism, sexism,
extremism or otherwise damage its reputation. The user is also prohibited from defaming Alap
or defaming any other person or entity, or commenting on any court proceedings that may
amount to a contempt of court. Harassing, bullying or upsetting the people or any other user is
strongly prohibited. The user must not post or upload any image or comment which is offensive
or obscure or immoral. Personal attack by way of comment or image is likewise prohibited.
Protection of Users Device
Readers/Visitors are required to take their own precautions and protections in this respect as
Alap does not accept any responsibility for any attacks by virus or malware or any other
contamination or by anything which has destructive properties. Alap strictly does not hold any
responsibility for infection of virus or contamination of your machine or device through your
access to any third-party contents. Third party contents may include, but is not limited to
Google ads. Any content which is not generated by Alap itself is a third-party content,
regardless of whether the content appears on the website of Alap or not.
Prohibition on sharing mark, contents, images, etc.
Alap prohibits the users from sharing marks, contents or images for whatever purpose, be it
commercial or not. When sharing of contents, images or marks are permitted or authorized,
then such sharing must be done by attributing the credit and name to Alap in such a manner
that the attribution is clearly visible when the image or content is generated by Alap. All users
are prohibited from taking credit from the contents or images shared, published or generated
by Alap.

Redirecting to other Websites
Alap will not accept any kind of liability if the user is redirected to any other website including
unwanted websites from Alap.

Third Party Contents
Alap does not bear any responsibility or liability whatsoever for any third-party contents. Third
party contents include such contents which are not generated or produced by Alap. It includes
contents, images and texts which are uploaded or displayed by Alap but which are created or
generated or produced by someone or entity other than Alap.
Privacy Policy
The entire Privacy Policy of Alap is an integral part of the “Terms of Use”. All clauses in
the Privacy Policy are hereby incorporated by reference, except for the clauses which are
similar or have the same meaning.
Advertisement
The advertisements included in Alap website and mobile apps, are by third-party companies,
which may collect information about users for which Alap shall bear no responsibility that may
arise as a result of collecting and/or sharing the information with any other party. Alap shall not
accept any liability that may arise as a result of any content of any advertisement that may
appear on the Alap website. Alap will take advertisement in line with its terms and conditions.
Modification of Terms of Use
Alap reserves the right to amend, modify, alter, or omit any terms in the “Terms of Use” at any
time but the changed policy shall be immediately uploaded or updated in the website. By
continuing to use our services after any changes are made, you accept those changes and will
be bound by them. We encourage readers/visitors to periodically check back and review this
policy to always know what information we collect, how we use it, and with whom we share it.
Use of Cookies
Alap does not collect any user data based on cookies, nor does it store any sort of user
information that may be personal to the user. If a third party associated with the Alap website
collects user cookies upon your visit to the Alap website, Alap does not control the use of these
cookies. Therefore, visitors/users should check the relevant third-party websites.
When users register with Alap, personal identity information is collected for authentication.
The information Alap collects is not shared with any third party. However, Alap may use the
information to send messages, information from Alap or any of its associated companies.
Communication by Alap
From time to time, Alap may contact its users via email, phone or SMS for invitation for
participation in events, campaigns/competitions, feedback and surveys etc. organized by Alap.

Accessing the website from outside Bangladesh
All personal information submitted by users outside Bangladesh will be processed in
accordance with these “Terms of Use” and Privacy Policy.
Disclaimer
Alap aims to provide its users with the best service. However, it does not and cannot promise
that all the information provided within its service including multimedia content like images &
videos will always be accurate. The contents provided by Alap are for information purposes
only and do not constitute advice. All services of Alap are provided without any warranties or
guarantees.
Posting and Viewing Contents
Readers/visitors acknowledge and agree that when they post content on Alap website or view
content provided by others, they are doing so at their own discretion and risk, including any
reliance they place on the accuracy, completeness, of that content.
Some of the information provided by Alap is supplied by Third Parties. Alap has no control over
third party content and Alap is unable to guarantee the accuracy of such third-party content.
Before relying on any information, whether it is from us or from any third-party partner, Alap
advises you to verify the accuracy of such information.
Interruption, cross-connection or unavailability of website or application
Whilst Alap will do its best to ensure that its service is fully operational at all times, it is not
responsible for and shall not be liable to users for any problems or temporary interruptions in
using our services arising from factors outside of its control (e.g. technical problems from traffic
congestion on the internet) or for any problems arising from participating in or from
downloading third party content. To the extent permissible by law, Alap is not responsible for
any loss or damage resulting from use of its services or from any content posted in its website.
Governing Law
The laws that govern “Terms of Use” of Alap and its relationship with the user is the laws of
Bangladesh and any dispute regarding the use, retention, disclosure, leakage or dissemination
of the information or date can only be raised in arbitration in accordance with the Arbitration
Act, 2001. The place of arbitration shall be Dhaka, Bangladesh and the arbitral tribunal shall
consist of three members. The courts of Bangladesh shall have exclusive jurisdiction on this
matter. The entire “Terms of Use” shall apply to all who enter the website, receive service or
use an application from Alap regardless of their nationality, location, residence or place of
business.

Opt-out
If, at any time, the users prefer not to receive email containing marketing information from us,
then the user can simply follow the unsubscribe options at the bottom of each email.
If the users no longer wish to have a registered account, the user may terminate the account by
sending an email to [email protected].
Special Precaution
There lies, in the name of Alap/আলাপ, multiple fake websites and facebook pages and
unauthorized/ unwanted facebook groups in online. Alap shall hold no responsibility for any
content generated, published or shared in those fake websites, unauthorized pages & groups in
social media.
How Alap collects the information
Alap collects the information on users upon their access to the Alap website – (i) by registering
to the site or Apps, (ii) subscribing to the newsletter, (iii) responding to a survey or participating
in a competition, (iv) logging-in to a site or page, etc.
Disclosure of Information Collected
Alap does not sell, trade or otherwise provide personally identifiable information to any other
parties except for those that assist Alap in operating its website, conducting the business and
serving the users. It may share visitor’s/reader’s personal information internally to understand
the user base, promote the number of users and increase user engagement. In the event that
Alap desires to use personal information in a different way than that described above it shall
seek the consent of the individual. Alap may release personally identifiable information if it is
required to comply with the laws of Bangladesh. Notwithstanding anything contained in this
Privacy Policy, Alap may disclose or share information collected including personal information
to service providers, affiliate companies, consultants or advisors or Partners that it has engaged
to perform business related functions on its behalf. Alap may also share the information in
response to legal process, or protect its interest in any forum. The information may be used for
investigating or preventing potentially illegal activities, or situations involving potential threats
to any person, us, or the services, or violations of our policies, the law or our “Terms of Use” as
well as to verify or enforce compliance with the policies governing our Services. The
information may as well be shared to offer market products or services to the visitors/readers.
However, in all these events or any other event when personal information is shared or

disclosed, Alap shall use its best endeavors to control the sharing or disclosure and shall only
share to such an extent as it is required to meet the purpose.
Third-Party Advertisements and links
At the discretion of Alap, the website or application may display or allow advertisements of
third-party services or products. These third-party sites may have separate and independent
privacy policies. Alap accepts no responsibility or liability for the content of advertising
material, including, without limitation, any error, omission or inaccuracy therein. Alap does not
hold any responsibility for information leakage due to the visitor/reader accessing a separate
link, application or website, whether through a link in the website or contents of Alap.
Demographic and purchase information
We may reference other sources of demographic and other information to provide you with
more targeted communications and promotions. We use Google Analytics, among others, to
track the user behavior on our website. You can opt-out of Google Analytics for Display
Advertising and customize Google Display Network ads using the Ads Settings options provided
by Google.
Data Retention
We shall hold your personal information as long as your account exists with Alap. We will
delete your information as soon as reasonably possible, based on account activity and in
accordance with applicable law(s), whenever you request us to do so. However, we may archive
and/or retain some information for legal purposes. Notwithstanding, Alap may retain data for a
further period (5-7 years) as per its own internal data retention policy. Please note that there
may be events when the erasing/deleting of information may take more time than usual, and
Alap shall not hold any responsibility in such events. You may access or modify your personal
information by signing on to the website. We will not modify the information provided by you.
However, you must update your personal information as soon as such changes are
necessitated.
Data Deletion
Alap strategies support the deletion of client data. However, we prefer such requests to be in
writing and made in cooperation with the management. This will ensure clarity of the request in
the event it is not a temporary storage item like non-persistent web and social media cookies.
You may initiate the request for data deletion by sending email to [email protected]. We
retain your personal information as long as necessary for us to provide services to you or you
ask us to not retain your data. If you no longer want us to use your information then you can
request that we erase your personal information and close your Alap account as soon as

reasonably possible, based on your account activity and in accordance with applicable law(s).
We may retain and use your personal information to the extent necessary to comply with our
legal obligations. For example, we may keep some of your information for tax, legal reporting
and auditing obligations. You can request for deletion of your information via designated email
provided in the Terms of Use. Please note that if you have multiple accounts with us, then you
will have to raise separate requests for each of the accounts, along with the associated email
IDs or phone numbers.
Modification of Privacy Policy
Alap reserves the right to amend, modify, alter, or omit any terms in the “Privacy Policy” at any
time but the changed policy shall be immediately uploaded or updated in the website. By
continuing to use our services after any changes are made, you accept those changes and will
be bound by them. We encourage you to periodically check back and review this policy so that
visitors/readers will always know what information we collect, how we use it, and with whom
we share it.